A leap in sales at LIQUI MOLY

The German motor-oil specialist increases first quarter sales by 33 percent

Ulm, 30th April 2010 – Despite the economic crisis, the German LIQUI MOLY group has increased their sales for the first quarter of the year by one third to 67.1 million Euros compared to the same period in the previous year.

'We can maintain this speed' emphasises managing director Ernst Prost. The second quarter should be, at the least, just as successful. 'We have put our foot down and rounded the crisis curve into the speedy straight of 2010', says Prost. New employees engaged, additional hired labour, two to three production shifts a day and additional work on Saturdays underline this. By the end of the year, the company expects to see a 25 to 33 percent increase in sales as compared to 2009. But Ernst Prost has an even more ambitious long-term vision: 'We want to be the market leader worldwide.'

A large contribution to the growth is down to exports: Ernst Prost: 'The world is our market. There is still plenty of new land to conquer and considerable increases to be made'. The recipe for success is as simple as it is effective, claims the managing director: 'We were good to people during the crisis – to our own people and to our customers. And this is paying off now'. The company didn't implement short time, nor did they let people go, 'for this reason, I now have the full acceleration effect of 450 people behind me'.

And this sense of coherence is what enables the head of the company to take up the fight against multi-national oil concerns such as Shell, Exxon mobil and BP. 'Even the customers can feel the difference', Ernst Prost is convinced. And where is the proof? In 2009, LIQUI MOLY was elected Supplier of the year by three large-scale customers in Germany.

About LIQUI MOLY

LIQUI MOLY GmbH from Ulm in South Germany offers a wide range of qualitative high-quality products such as motor oils, additives, vehicle care products and service products. The range includes some 4000 items. LIQUI MOLY develops and tests their products in their own laboratories, manufactures exclusively in Germany and markets all of their products themselves. LIQUI MOLY was founded some 50 years ago and is now one of the leading companies in the industry. The products are sold in Germany and in 90 other countries.

For more information, please contact:
LIQUI MOLY GmbH
Peter Szarafinski
Head of Media Relations International
Jerg-Wieland-Str. 4
89081 Ulm-Lehr
Fon: +49 (0)731/1420-189
Fax: +49 (0)731/1420-82
Peter.Szarafinski@liqui-moly.de

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